Rural India has crucial role to play in India’s economy. So gaining knowledge about it is very important especially for Agri food business management students. Keeping this in mind, AFMI arranges rural area project for its students. Rural area project aims at providing knowledge on ways for improving rural people’s livelihoods in an equitable and sustainable manner, both socially and environmentally, through better access to assets (natural, physical, human, technological and social capital), and services, and control over productive capital (in its financial or economic and political forms) that enable them to improve their livelihoods on a sustainable and equitable basis.